One of my larger undertakings for Snowflake Inc. was a sub-branding project for their Development team. This involved created a visual identity for the Developers that reflected the overall Snowflake brand, but gave a unique hallmark to differentiate development resources, including the Twitch channel, YouTube channel, and eventually their own landing page. These pages house a wealth of resources for internal and external developers utilizing Snowflake software, with a simple, scalable visual identity and user experience.